If you’re looking for a fun and unique way to market your brand, stickers may be the perfect option. Whether you’re looking for a way to increase brand awareness or simply want to make some fun promotional products, custom printed stickers can be a fun and effective way to market your brand. Here are six tips for creating the perfect stickers for your brand.
1. Design your sticker with a clear purpose in mind
Before you start designing, it’s important to consider why you’re making stickers in the first place. Are they meant to be promotional items? Or are they intended to simply increase brand awareness? Knowing the purpose of your sticker will help guide the design process and ensure that your sticker has a clear and concise message. Online tools like Canva can be great sources of inspiration for that!
2. Embrace white space
White space is an important element of design, and stickers are no exception. When designing a sticker, make sure to include plenty of empty or “white” space around your design elements in order to create a more appealing and legible design.
3. Choose a sticker material that represents your brand
The type of material you use for your handout or custom logo stickers can have a big impact on the overall look and feel of your design. Some popular materials include paper, vinyl, and clear film. Choose a material that will best represent your brand and what it stands for.
4. Create a cohesive look with your stickers
Creating a cohesive look with your stickers is essential, as it helps to create a unified brand image. When designing your stickers, consider elements such as colors, shapes, typefaces and illustrations that will work together to form a consistent visual style across all of your designs. Additionally, try using the same logo or design motif on each sticker and consider using the same typeface for all of your text.
5. Opt for a versatile size
When it comes to sticker sizes, you have a lot of options! Not all stickers need to be cut into the standard 2″ x 3″ shape – you can play around with different shapes and sizes in order to create something that stands out from the crowd.
6. Select a stand-out shape
When it comes to sticker shapes, the possibilities are endless. From circles and squares to custom shapes, often referred to as die-cut stickers – you can use whatever shape best suits your brand image. Just make sure that your chosen shape is eye-catching and clearly conveys your message!
By following these tips, you can create the perfect personalized stickers for your brand that are sure to make a statement. Whether you’re using them as promotional items or simply to increase brand awareness, your custom-made stickers will be sure to get noticed! Happy designing!